Every year, Xero hosts a massive conference to discuss the newest and latest in the cloud accounting industry. This year’s event is going to be held at Pier 27 Cruise Terminal in San Francisco from August 15-17. If you are thinking about attending but don’t know how to convince your boss to let you go to Xerocon, here are our top 3 valid reasons why going to Xerocon would actually help you and your company succeed.
- Exposure To App Vendors, Exclusive Content & Ideas
Xerocon is not all just fun and games–although we admit, it will be really, really fun! You might think you’re on vacation (partially true), but hey, you still got work to do! There will be many workshops and discussion panels driven by industry leaders, educating you on the latest app releases and updates, as well as advice on how to improve your workflow and business. You will walk away from this experience with more knowledge and a firmer grasp on the industry. Let your boss know that knowledge is the major key to success. So, get your notes out and pay attention.
- Networking Opportunities
With numerous high-tech app companies, industry leaders, and hundreds of accounting and bookkeeping professionals convening under one roof, attending Xerocon is the best time to network, exchange business cards, and promote your business. This is also a great way to interact with app vendors and like-minded professionals through social media to publicize your brand, so make sure you post about Xerocon and use #xerocon. Maybe you can even convince your boss to write off your Xerocon registration as a marketing expense!
- Fosters Community
You will get the chance to meet account representatives of apps that you have interacted with at work. By sitting down and talking face to face with these app vendors, you can establish a closer, friendly work relationship with them. Thus, allowing you to know exactly who to call if problems arise. Trust us, this aspect is important and having our account reps on speed dial has saved us one too many times.
You can go ahead and register for Xerocon San Francisco 2016 here. Hope to see you there!